Privacy Policy

Last updated: April 27, 2026

Ruff Life Retreat ("we," "us," or "our") operates the website and application located at rufflife.app. This Privacy Policy describes how we collect, use, and protect your personal information.


1. Information We Collect

We collect information you provide directly to us when you create an account or use our services, including:

  • Name, email address, phone number, and mailing address
  • Pet information (name, breed, vaccination records, veterinarian details)
  • Emergency contact information
  • Payment and transaction history
  • Communications you send to us via SMS or other channels

2. How We Use Your Information

We use the information we collect to:

  • Provide, operate, and improve our pet boarding, daycare, and grooming services
  • Send appointment confirmations, reminders, and service notifications
  • Send SMS notifications you have consented to receive
  • Respond to your inquiries and provide customer support
  • Maintain accurate pet care and health records
  • Process payments and maintain billing records

3. SMS / Text Message Communications

If you opt in to receive SMS notifications from Ruff Life Retreat, we will send you text messages related to your services, including appointment confirmations, reminders, daycare check-in and check-out alerts, and other service-related notifications.

Mobile Data Sharing Policy: Mobile information (including your phone number and SMS opt-in consent) collected by Ruff Life Retreat will never be shared, sold, rented, or disclosed to third parties or affiliates for marketing, promotional, or any other purposes. No mobile opt-in data will be shared with third parties or affiliates for marketing or promotional purposes at any time.

Message and data rates may apply. Message frequency varies based on your service activity. You may opt out at any time by replying STOP to any message or by contacting us directly. Reply HELP for assistance.

4. How We Share Your Information

We do not sell, trade, or otherwise transfer your personal information to third parties. We may share information only in the following limited circumstances:

  • Service providers: We use Twilio to send SMS notifications on our behalf. Twilio receives only the phone number and message content necessary to deliver your messages. Twilio does not use this information for marketing purposes.
  • Legal requirements: We may disclose information if required by law or to protect the rights and safety of our customers, staff, or animals in our care.

5. Data Security

We implement reasonable security measures to protect your personal information from unauthorized access, disclosure, or destruction. Your account is protected by a password, and all data is transmitted over encrypted HTTPS connections.

6. Data Retention

We retain your personal information for as long as your account is active or as needed to provide services. You may request deletion of your account and associated data by contacting us directly.

7. Your Rights

You have the right to:

  • Access the personal information we hold about you
  • Request correction of inaccurate information
  • Request deletion of your account and data
  • Opt out of SMS notifications at any time by replying STOP

8. Children's Privacy

Our services are not directed to children under the age of 13. We do not knowingly collect personal information from children under 13.

9. Changes to This Policy

We may update this Privacy Policy from time to time. We will notify you of significant changes by posting the new policy on this page with an updated date.

10. Contact Us

If you have questions about this Privacy Policy or how we handle your information, please contact us:

  • Ruff Life Retreat
  • 2945 Midland Rd, Guyton, GA 31312
  • Phone: (912) 648-2295
  • Website: rufflife.app